The purpose of the Level 3 Diploma in Social Media for Business is to provide the learner with the skills, knowledge and understanding required to use social media in a business setting.
It gives the learner the opportunity to:
• Manage tasks using collaborative technologies
• Understand how Social Media fits into the objectives and marketing of a business
• Understand Search Engine Optimisation (SEO) and Social Media Optimisation (SMO)
• Be able to use social media management tools in relation to social networking